GHOST

GHOST’s carousel ad: “GHOST® CORE BUNDLE”

Running 164 days·Facebook and Instagram·Winner

How it opens

“Fan-favorite flavors and daily staples all in one stack. Lock in your GHOST® CORE BUNDLE and save 20%.”

Angle: Offer

Why it works

It pairs a simple, specific discount with a bundle that bundles up what people already like, which cuts down on decision effort. The copy is short, the CTA is clear, and the casual tone matches the brand's audience. The data also shows it has run for 164 days, is still active, and sits across 9 active ads on many placements, which suggests the advertiser keeps finding it profitable and keeps it in rotation.

Who it speaks to: Existing and prospective GHOST customers in fitness and supplements who already like the flavors and want to stock up on their regulars for less.

How it’s built

1. Hook: 'Fan-favorite flavors and daily staples all in one stack' frames the bundle as the best of the range.
2. Offer: 'save 20%' states the discount plainly and gives a concrete reason to buy now.
3. CTA: 'Lock in your GHOST CORE BUNDLE' and the Shop now button push toward a single, clear action.
4. Brand voice: 'BUILD A STACK THAT SLAPS' keeps a casual, energetic tone that fits the audience.
5. Format: the carousel format suggests a way to show several products or flavors in the bundle, though the cards themselves can't be seen.

What to borrow

• Bundle your best sellers and name the bundle, so the offer feels like a single product people can recognize.
• State the discount as a clear percentage in the body copy so the value is obvious without extra reading.
• Use a short tagline in the brand's own voice to carry personality while the main copy handles the offer.
• Run an evergreen offer across several ad variants and placements, and keep what holds up over time, as the long run time here suggests.

Its words

GHOST® CORE BUNDLE

Fan-favorite flavors and daily staples all in one stack. Lock in your GHOST® CORE BUNDLE and save 20%.

BUILD A STACK THAT SLAPS

Button: Shop now · Offer: Save 20%

Where and how long

• First ran 29 Apr 2026; still running.
• Run as 9 ads, 9 of them running now.
• Links to ghostlifestyle.com.
• Style: Product shot, Offer, Carousel.