RIP N RAMEN

RIP N RAMEN’s video ad: “CLICK HERE IF YOU LOVE CUP NOODLES👇🏼”

Running 35 days·Facebook and Instagram·Winner

How it opens

“Cup noodle you don't have to feel guilty about. 🍜💪”

Angle: Desire

Why it works

It has run for 35 days and is still running, on 9 ads at once. Brands keep paying only for ads that make money, so this one is proven.

How it’s built

1. Hook: Cup noodle you don't have to feel guilty about. 🍜💪
2. Benefit: High protein. Unreal flavour. Ready in minutes. Meet RIP'N RAMEN.
3. CTA: Learn more

What to borrow

• Lead with the outcome people want, not the product's parts.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

CLICK HERE IF YOU LOVE CUP NOODLES👇🏼

Cup noodle you don't have to feel guilty about. 🍜💪 High protein. Unreal flavour. Ready in minutes. Meet RIP'N RAMEN. Whether you're an athlete chasing performance, a gym-goer hitting your protein target, or just someone who loves instant noodles, RIP'N RAMEN was made for you. Packed with 32g of protein, unreal flavour, and ready in just minutes, it's everything you love about ramen—without compromising your goals. Available in: 🌶️ Spicy Beef 🍗 Chicken 🧄 Spicy Kimchi 🍛 Spicy Curry Why thousands are making the switch: 💪 32g High Protein ⚡ Ready In Minutes 🔥 Big, Bold Flavour 🍜 Stay Fuller For Longer Train hard. Work hard. Or simply enjoy better instant noodles. Which flavour are you trying first? 👇

Aussie Owned & Operated

Button: Learn more

What’s said

The transcript

This is a message to the instant noodle industry. I'm done with you billion dollar companies manufacturing the same nutritionally empty noodles you've been selling for decades. I'm done with five grams of protein. I'm done with more than 1,500 milligrams of sodium. I'm done with nearly 400 calories for something that barely keeps you full. And I'm done with being told that if you want something quick, convenient, and actually tastes good, it has to be bad for you. We think instant noodles can be better. So we made them better. 32 grams of protein, around 230 calories, half the sodium, ready in minutes. We're here to change the instant noodle game forever. I am Rip and Ramen.

Where and how long

• First ran 5 Sep 2026; still running.
• Run as 9 ads, 9 of them running now.
• Links to ripnramen.com.