Carpe

Carpe’s video ad: “Amazon Can’t Give You This Deal 😬”

Running 106 days·Facebook and Instagram·Winner

How it opens

“Real talk: buying Carpe on Amazon = paying more for less.”

Angle: Authority

Why it works

It has run for 106 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven. Contrast makes switching feel obvious.

How it’s built

1. Hook: Real talk: buying Carpe on Amazon = paying more for less.
2. Offer: If you want the actual best deal (and the full experience), you need to go direct.
3. Benefit: Why over 3.2 million people switched to Carpe 👇
4. CTA: Shop now

What to borrow

• Borrow trust from experts or press you really have.
• Test a comparison ad for your own product.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

Amazon Can’t Give You This Deal 😬

Real talk: buying Carpe on Amazon = paying more for less. If you want the actual best deal (and the full experience), you need to go direct. Why over 3.2 million people switched to Carpe 👇 🛑 Works where other deodorants fail ⏱️ All-day dryness + freshness you can trust 🧴 Smooth lotion texture (no chalky sticks) 🧬 PhD-developed + clinically tested results 🚫 No parabens, phthalates, or harsh ingredients Right now you can get up to 56% OFF with FREE gifts and shipping—something you won’t find on Amazon.

Dermatologist tested to stop odor and sweat.

Button: Shop now · Offer: Up to 56% OFF

What’s said

The transcript

Do not buy this on Amazon. Right now on Carpe's site, their four-stick bundle is 56% off, it ships free, and it comes with free gifts. So if you're already on the fence, this is the moment to do it right instead of paying more later. Skip Amazon altogether and click the link below now to get this exclusive discount before it disappears. Y'all better listen before it sells out, that's all I gotta say.

Where and how long

• First ran 20 Jul 2026; still running.
• Run as 2 ads, 2 of them running now.
• Links to mycarpe.com.
• Style: Comparison, Offer.