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Carpe’s video ad: “Sweating in Miami? Carpe's got you 💪”

Running 127 daysFacebook and InstagramWinner

How it opens

“It's not just anyone if you have a sensitive skin or eczema car pain 100% I got carpe on right now That's lavender citrus, let's go I buy…”

Angle: Pain point

Why it works

It has run for 127 days and is still running, on 3 ads at once. Brands keep paying only for ads that make money, so this one is proven. First-person ads read like a post from a real person, not an ad.

How it’s built
  1. Hook: It's not just anyone if you have a sensitive skin or eczema car pain 100% I got carpe on right now That's lavender citrus, let's go I buy…
  2. Offer: Now is the perfect time to try Carpe, get it for up to 56% OFF with FREE SHIPPING when you click the link below!
  3. Benefit: Gentle on skin
  4. Proof: 40,000+ 5-Star reviews
  5. CTA: Shop now
What to borrow
  • Put a specific number in the first line.
  • Name the problem in your buyer's words before you show the product.
  • Back the hook with proof people can check: ratings, reviews, numbers.
  • Test a ugc ad for your own product.
Its words

Sweating in Miami? Carpe's got you 💪

Love partying all night, but afraid of sweating through your outfit or smelling bad? That's why we made Carpe! It's a quick drying lotion that stops odor AND sweat. Our premium scents will have you smelling incredible! Now is the perfect time to try Carpe, get it for up to 56% OFF with FREE SHIPPING when you click the link below! ✅ Gentle on skin ✅ Dermatologist tested ✅ 100% money-back guarantee ✅ 40,000+ 5-Star reviews Click the link below to join the over 3,200,000 people who've used Carpe!

PHD Formulated, Dermatologist Tested

Button: Shop now · Offer: Up to 56% OFF

What’s said
The transcript

It's not just anyone if you have a sensitive skin or eczema car pain 100% I got carpe on right now That's lavender citrus, let's go I buy it on the website because on the website it's cheaper than that Yes, it is. He knows it. I put it on in the morning and I almost never have to reapply It's like a lotion. I don't just put it on because I put it everywhere. I go to the gym I play a lot of sports Yeah, i'm a very sweaty person and when I wear carpe my shirts don't sweat too much either and I have eczema too Anyone that has eczema I think is the best for sensitive skin is the best. It's great the lavender citrus Anybody I fight wearing carpe gets a hundred dollars. Thank you, bro. Thank you for being a fan

Where and how long
  • First ran 29 Jun 2026; still running.
  • Run as 3 ads, 3 of them running now.
  • Links to mycarpe.com.
  • Style: UGC, Review, Listicle, Offer.

More from Carpe

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