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LuminAID’s Facebook, Instagram and Google ads

LuminAID is running 110 of the 165 ads the library holds for it. From public ad libraries, last seen running 6 Nov 2026. Its site: luminaid.com.

Running now: 110
Winners: 18
New in 30 days: 52
Average run: 67 days
Longest run: 1,324 days

Ads running now

What it runs

Formats running now: Carousels 50 · Videos 35 · Images 25
Styles: Product shot, Carousel, UGC, Offer, Review, Testimonial
Where its ads ran: Facebook, Instagram and Google

How its best ads open

“Ensure your family's safety during power outages with a LuminAID Lantern!”
“LuminAID’s solar-powered lanterns offer 100 hrs of bright light with every charge, lightweight, barely there design, and can even charge…”
“Thank you for watching.”
“When Hurricane Helene hit we lost power for three days and I realized really quickly that we were not prepared.”
“You never know when an emergency is going to happen and you always want to be prepared.”

Why its best ads work

Feature: it leads with what the product has or does.
It has run for 56 days and is still running, on 6 ads at once. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.
- Lead with the one feature that changes the outcome.
- Test a product ad for your own product.
- It has run for over a month: the idea is proven demand, so test it in your own words.
See the ad
It stacks authority from a TV mention and a wall of five-star customer quotes to show the lantern works in real situations.
It leads with a trust signal, then backs the product claims with customer voices that describe real moments of use. The use case list lets different viewers see themselves in the product, from campers to people worried about blackouts. The data shows it has run for 57 days, is still active and is one of 5 active ads, which suggests the advertiser keeps investing in this approach, though the data alone doesn't prove why it performs.
- Open with the strongest third-party credibility you can honestly claim so trust is built before the pitch.
- Pick customer quotes that each prove a different benefit instead of repeating the same praise.
- Pair a review count with individual quotes so the proof feels both personal and large scale.
- Use a short, scannable use case list to show several reasons to buy without long copy.
See the ad
Feature: it leads with what the product has or does.
It has run for 62 days and is still running, on 3 ads at once. Brands keep paying only for ads that make money, so this one is proven.
- Lead with the one feature that changes the outcome.
- It has run for over a month: the idea is proven demand, so test it in your own words.
See the ad
Feature: it leads with what the product has or does.
It has run for 62 days and is still running, on 3 ads at once. Brands keep paying only for ads that make money, so this one is proven.
- Lead with the one feature that changes the outcome.
- It has run for over a month: the idea is proven demand, so test it in your own words.
See the ad

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