ClickUp

ClickUp’s video ad: “The Secret to 10x Productivity. ⚡️”

Running 233 days·Facebook and Instagram·Winner

How it opens

“Most teams are drowning in busywork.”

Angle: Desire

Why it works

It pairs a curiosity-driven headline with a quick problem-to-solution flow, and the 'most teams versus high-growth teams' contrast adds aspiration and a little social pressure. Naming two specific use cases (onboarding and status updates) makes the AI claim feel practical instead of vague. The data also shows it has run for 233 days, is still active, and sits across 9 active ads on five placements, which suggests the message has held up with a wide audience.

Who it speaks to: Team leads, operators and managers at growing companies who are weighed down by manual work and want to scale without adding effort.

How it’s built

1. Hook: The headline teases a secret to 10x productivity with a lightning emoji for emphasis.
2. Problem: 'Most teams are drowning in busywork' names a shared pain in one line.
3. Contrast: 'High-growth teams' use ClickUp AI Agents, which frames the product as what better teams do.
4. Feature: Instant onboarding and automated status updates make the benefit concrete.
5. Benefit: Scale faster, reduce errors and focus on work that moves the needle.
6. CTA: A low-commitment 'Learn more' button pointing to clickup.com.

What to borrow

• Open with a curiosity-driven promise, then ground it right away with a pain your audience already feels.
• Use an 'us versus them' contrast, such as most teams versus high-growth teams, to make the product feel like the aspirational choice.
• Name one or two concrete use cases so a broad claim like 'automate busywork' feels believable.
• Close with a soft call to action like 'Learn more' when the product needs some explaining before someone signs up.

Its words

The Secret to 10x Productivity. ⚡️

Most teams are drowning in busywork. High-growth teams are using ClickUp AI Agents to automate it. From instant onboarding to automated status updates, this is the tool that makes manual tasks a thing of the past. Scale faster, reduce errors, and let your team focus on the work that actually moves the needle.

Button: Learn more

What’s said

The transcript

What if you could be like the guy on the right? Do less, but make more money. Let me show you how. Say hello to ClickUp Super Agents. All you do is type in what you want it to do, click this button, and boom, it starts creating an agent for you. It'll start asking you questions to refine what it does. It can tell you what it does, and it'll ask you more questions. And here's my super agent. He's my personal assistant. Here's all of his instructions. I can even ask him a question whenever I want. No more doing super tedious work. I'm gonna work less and probably make more money now. Go download ClickUp and get a workspace for free today.

Where and how long

• First ran 19 Feb 2026; still running.
• Run as 9 ads, 9 of them running now.
• Links to clickup.com.
• Style: Demo, Product shot.