Wispr Flow

Wispr Flow’s video ad: “The S-tier way to write”

Running 113 days·Facebook and Instagram·Winner

How it opens

“Ranked every typing method. Only one hit S-tier. 🏆”

Angle: Comparison

Why it works

The tier-list format is familiar and playful, so it reads as content rather than an ad and invites the viewer to see the ranking. It names a specific, relatable flaw in the closest alternative (dictation that needs fixing) and answers it with a concrete outcome (filler removed, formatted, ready to send). The data shows it has run 113 days and is still active across four placements with 6 ads live, which suggests the angle holds up over time, though the data alone can't say why.

Who it speaks to: People who write a lot on their phone or computer, such as messages, emails and notes, and are frustrated with typing speed or with dictation that needs fixing.

How it’s built

1. Hook: Frames the ad as a ranking of every typing method, with only one reaching S-tier.
2. Problem: Points out that regular dictation still leaves you fixing its mistakes.
3. Solution: Says Flow removes filler words and formats the text so it is ready to send.
4. CTA: Invites the viewer to get Flow free and test the claim themselves, backed by a Download button.

What to borrow

• Borrow a native, shareable format like a tier list or ranking so the ad feels like entertainment and the verdict creates curiosity.
• Compare against the nearest alternative your buyer already uses and name its one most annoying flaw.
• Describe the result in the buyer's finished-task terms (ready to send) instead of listing technical features.
• End with a low-risk invitation to test the claim, such as a free try, so the CTA matches the confident framing.

Its words

The S-tier way to write

Ranked every typing method. Only one hit S-tier. 🏆 Regular dictation still makes you fix its mistakes. Flow removes filler, formats it, ready to send. Get Flow free and try this yourself.

Button: Download

What’s said

The transcript

Typing methods rank. Let's go. Typewriter, A-tier. Honestly, revolutionary invention and changed the way we worked. Regular keyboard, B-tier. Not the most efficient thing in today's age. Voice dictation, A-tier. This is pretty fast and efficient, but it still makes a lot of mistakes, so you gotta spend some time correcting them. Whisperflow, S-tier. Let me show you how it works real quick. Hey John, it was great connecting with you yesterday. Let's meet again next week at Wednesday 5... No, 4pm? Um... Yeah. Looking forward to seeing you again soon, Pete. Filler words removed, properly formatted, and ready to send. So go try Whisperflow for free today.

Where and how long

• First ran 19 Jun 2026; still running.
• Run as 6 ads, 6 of them running now.
• Links to wisprflow.ai.
• Style: Demo, Comparison, Listicle.