Wispr Flow

Wispr Flow’s video ad: “Stop typing AI prompts”

Running 239 days·Facebook and Instagram·Winner

How it opens

“This designer stopped typing prompts into ChatGPT and Midjourney.”

Angle: Transformation

The first three seconds

Top header text reads 'Teaching my friends how to use AI' while voiceover says 'I stopped typing prompts...' over a screen recording of ChatGPT.

Pattern: Educational header framing ('Teaching X how to Y') combined with a workflow plot twist ('I stopped doing [common task]')

demo screen recording with voiceover · Fast-paced screen cuts every 3 to 5 seconds showcasing seamless steps in a creative workflow

Why it works

It names a specific, familiar chore and offers a clear alternative in a few short lines. Showing a designer in a real workflow with named tools makes the benefit concrete for the target audience. The data also shows it has run for 239 days and is still active across five placements with 11 live ads, which suggests the angle holds up well over time, though the data doesn't say why.

Who it speaks to: Designers and creatives who use AI tools like ChatGPT and Midjourney and write prompts often.

How it’s built

1. Hook: 'Stop typing AI prompts' tells the viewer to drop a habit they already have.
2. Scenario: A designer stands in for the viewer and is shown pulling references and describing what he wants out loud.
3. Mechanism: 'Flow writes the prompt' explains in one line how the product does the work.
4. Benefits: 'No typing. No typos.' gives two short, easy-to-scan payoffs.
5. Normalising line: 'This is just how he works with AI' makes the new habit feel ordinary and already adopted.
6. CTA: 'Get started for free for Mac and PC' removes the cost and platform worries, backed by a Learn more button.

What to borrow

• Open with a command that calls out a habit your audience already has, so the product reads as the fix.
• Name the exact tools and role your audience uses so the ad feels made for them.
• Explain the mechanism in one plain sentence before listing benefits.
• Finish with a low-friction CTA that covers price and platform, like 'free' plus supported devices.

Its words

Stop typing AI prompts

This designer stopped typing prompts into ChatGPT and Midjourney. He pulls references, describes what he wants out loud, and Flow writes the prompt. No typing. No typos. This is just how he works with AI. Get started for free for Mac and PC.

Button: Learn more

What’s said

The transcript

I stop typing prompts. I basically pull visual references from Pinterest, drop them into Midjourney, and describe what I want using Whisperflow. See? Help me take these images and turn it into prompts that I can use in Midjourney, please. Now all I do is I take the prompts that I've made, I put in the images as references, and I'm basically done. All I gotta do is take the images and start building my identity.

Where and how long

• First ran 13 Feb 2026; still running.
• Run as 11 ads, 11 of them running now.
• Links to wisprflow.ai.
• Style: Demo, Testimonial, Lifestyle.