The Ridge

The Ridge’s video ad: “IMPOSSIBLE TO MISS”

Ran 259 days·Facebook and Instagram·Winner

How it opens

“High-Vis Performance Returns. Ridge Wallet 2.0, Power Banks & more in impossible-to-miss yellow.”

Why it works

It has run for 259 days. Brands keep paying only for ads that make money, so this one is proven.

How it’s built

1. Hook: High-Vis Performance Returns. Ridge Wallet 2.0, Power Banks & more in impossible-to-miss yellow.
2. CTA: Shop now

What to borrow

• Put a specific number in the first line.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

IMPOSSIBLE TO MISS

High-Vis Performance Returns. Ridge Wallet 2.0, Power Banks & more in impossible-to-miss yellow.

Button: Shop now

What’s said

The transcript

It was clear that I found the future of wallets. So Ridge just launched this, the Hyperlime Wallet, part of their Ridge 2.0 lineup. And honestly, this thing makes my old wallet look ancient. They've been perfecting this design for over a decade and the new version is 10% lighter, smarter, and fully modular. And even add on their new tracker card that works seamlessly with Apple's Find My network. Compact, RFID blocking, and now, even built with Ridge's new Built for Life warranty, which even covers lost or stolen gear. And with 100,000 five-star reviews, free shipping, and free returns, it's a no-brainer. What are you even waiting for? It's the new Hyperlime collection from Ridge. 2.0 build, smarter features, impossible to miss. Check it out yourself. Anyways, go get them. ♪♪♪

Where and how long

• First ran 19 Dec 2025; last seen 5 Sep 2026.
• Run as 13 ads.
• Links to ridgewallet.eu.