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Webflow’s carousel ad: “The AEO Playbook, from Webflow and HubSpot”

Running 80 daysFacebook and Instagram

How it opens

“Buyers are deciding on you in ChatGPT and Gemini before they ever visit your site. Are you measuring that? Get the free playbook.”

Why it works

It has run for 80 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven. Teaching something useful earns attention and goodwill.

How it’s built
  1. Hook: Buyers are deciding on you in ChatGPT and Gemini before they ever visit your site. Are you measuring that? Get the free playbook.
  2. CTA: See details
What to borrow
  • Test a tutorial ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

The AEO Playbook, from Webflow and HubSpot

Buyers are deciding on you in ChatGPT and Gemini before they ever visit your site. Are you measuring that? Get the free playbook.

Buyers are already deciding before they reach your site. Marketing leaders from Webflow and HubSpot break down how to measure that influence and turn it into pipeline.

Button: See details

Where and how long
  • First ran 22 Jul 2026; still running.
  • Run as 3 ads, 2 of them running now.
  • Links to webflow.com.
  • Style: Tutorial, Carousel.

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