Software ads
Sunsama’s Facebook and Instagram ads
- Running now
- 35
- Winners
- 8
- New in 30 days
- 0
- Average run
- 112 days
- Longest run
- 359 days
Ads running now
Your 2025 Daily Planning Assistant359 days
Get more done, work less, and feel good doing it.180 days
Your 2025 Daily Planning Assistant359 days
Get clear before 9am129 days
Close the week. Stop Sunday anxiety before it starts.98 days
Remote worker? Close on time without the guilt.110 days
Start Monday with a clear plan130 days
Get more done, work less, and feel good doing it.129 days
All your tools, one daily plan40 days
Work Smarter, Not Harder with Sunsama130 days
Stop Monday guilt. Plan Sunday in 10 minutes.110 days
Work Smarter, Not Harder with Sunsama121 days
Stop work running in your head. Close with intention.110 days
Get more done, work less, and feel good doing it.302 days
Your 2025 Daily Planning Assistant122 days
ADHD brain? Get a plan that works with you.110 days
Get more done, work less, and feel good doing it.309 days
Get more done, work less, and feel good doing it.152 days
Close the week. Stop Sunday anxiety before it starts.110 days
One place for your work130 days
VideoStop Monday guilt. Plan Sunday in 10 minutes.83 days
Get more done, work less, and feel good doing it.85 days
Remote worker? Close on time without the guilt.83 days
Tasks and calendar, in one daily plan40 days
What it runs
- Formats running now
- Images 25 · Carousels 8 · Videos 2
- Styles
- Offer, Carousel, Comparison, Listicle, Testimonial, Review
- Where its ads ran
- Facebook and Instagram
How its best ads open
- “Struggling to stay productive despite trying various apps? 🤔”
- “Drowning in tasks?”
- “Before the day starts running you, make a plan for it.”
- “Your brain won't let you rest until the work feels closed.”
- “Remote workers know the pain of a workday with no real end — the laptop stays open and evenings blur into work.”
Why its best ads work

It opens on the frustration of trying many productivity apps without getting consistent results, then offers Sunsama as the one that finally works.
It speaks to a reader who already has the problem and has already failed with alternatives, so the pitch is framed as the fix rather than just another app. A free trial and a single user quote reduce the perceived risk. The ad has run for 359 days, is still active, and has a win score of 91 out of 100 across five platforms, which suggests this message holds up over a long time and a wide audience.
- Open on a frustration your buyer has already experienced, such as having tried several tools, so the hook feels like it was written for them.
- Position against the alternatives the audience has already tried, rather than against a generic category.
- Pair a low-risk offer like a free trial with a short named quote so the reader has both a reason and permission to try.
- Keep one clear action repeated across the headline area, description, caption and button so the next step is never in doubt.

Offer: it leads with the deal.
It has run for 180 days and is still running, on 3 ads at once. Brands keep paying only for ads that make money, so this one is proven. A clear deal gives people a reason to act now.
- Open with a question your buyer is already asking themselves.
- Say the offer plainly in the first line.
- It has run for over a month: the idea is proven demand, so test it in your own words.

Pain: it starts from a problem the buyer already has.
It has run for 359 days and is still running, on 3 ads at once. Brands keep paying only for ads that make money, so this one is proven. A customer's words carry more weight than the brand's own.
- Name the problem in your buyer's words before you show the product.
- Test a testimonial ad for your own product.
- It has run for over a month: the idea is proven demand, so test it in your own words.

It has run for 129 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven. Several cards hold attention longer and show more of the product.
- It has run for over a month: the idea is proven demand, so test it in your own words.
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