SHEIN’s Facebook and Instagram ads

• SHEIN Short en jean déchiré effiloché335 days
• SHEIN Pantalones de muslo con abertura delantera con cremallera lateral494 days
• Black Buckle Flat Sandals Women's Comfortable Slides Resort Plain Rubber Open Toe Footbed Slippers Casual Outdoor Summer122 days
• EMERY ROSE Neon Lime Green Batwing Sleeve Loose Fit Boat Neck Solid Casual Summer Daily Women's Clothing T Shirts Tees Oversized Top Blouse197 days
• CAJUNI Blue White Ocean Print Asymmetrical Neck Tie Waist Slim Fit Bodycon Midi Wedding Guest Dresses Women Maxi Summer Party Elegant Vacati83 days
• SHEIN Cárdigan Bolero Ligero De Punto Acanalado Negro Para Mujer Verano Con Lazo Delantero Ajustado Cuello En V Manga Larga Top Casual78 days
• SHEIN Summer Sexy Off Shoulder Twist Front Cut Out Crop Top487 days
• Selianne Conjunto de 4 paquetes de bikini con atado de cordones, top de cubierta con falda y tirantes halter para playa de verano89 days
• SHEIN Tie Side Tank Dress Maxi Women Outfit429 days
• DAZY Green Knitted Sweater Top Women's Knit Tops Short Sleeve Fall Regular Fit Collar Batwing Pullover Plain Business Casual Old Money Style166 days
• Swim Vcay Set aus schlichtem Halter-Triangle-Bikini und Strandverkleidung für den Sommer326 days
• SHEIN Jean skinny déchiré taille haute337 days
• Firerie Shorts con tasca e vita a volant sovrapposti507 days
• Aveloria Summer Beach Tassel Trim Tie Back Flounce Hem Cover Up494 days
• Black Sport Sandals Women's Hiking Trekking Walking Hook-And-Loop Fastener Letter Graphic Flat Comfortable Outdoor Spring Summer Bohemian S433 days
• SHEIN Summer Women Beach One Shoulder Top & Graphic Print Belted ShortsTwo Pieces Set372 days
• SHEIN Red Waffle Knit Tank Top Women's Camisole Tie Back Twist Hem Round Neck Regular Fit Casual Summer Daily Sleeveless Blouse407 days
• Joyfunear Dark Grey Sequin Formal Dress Wedding Dresses Formal Gowns Prom Bridesmaid Mother Asymmetrical Neck Wrap Split Thigh Slim Fit High61 days
• TCVC Conjunto Deportivo Sin Costuras Rayado Marrón Café Para Mujer Ropa De Gimnasio Ropa Deportiva Conjuntos De Entrenamiento Ropa De Yoga Y91 days
• 5 piezas de ropa de golf para hombres - Camisa tipo polo de manga corta, camisa tipo polo, ropa deportiva y de ocio para exteriores, camisa170 days
• SHEIN Red Contrast Mesh Ruched Crisscross Slim Fit Spaghetti Strap High Waist Mini Party Dress Women's Bodycon Cocktail Summer Sexy304 days
• SHEIN Blusa de hombros descubiertos ribete con fruncido & Shorts con bolsillo oblicuo233 days
• SHEIN Black Rib-Knit Tie Front Cardigan Lightweight Shrug Bolero Sweater For Women Summer Slim Fit V-Neck Long Sleeve Casual Spring305 days
• TaskEZ Conjunto De Uniforme Médico De Enfermería Azul Bebé Con Cuello En V Para Mujer Cómodo Ajuste Regular Con Bolsillos En La Parte Superi346 days

• 

  It has run for 469 days. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.

  • Test a product ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.

  See the ad
• 

  Offer: it leads with the deal.

  It has run for 418 days. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.

  • Say the offer plainly in the first line.
  • Test a product ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.

  See the ad
• 

  It promises daily deals and surprises on trendy fashion, then pushes the viewer to browse a range of picks.

  It is short, easy to scan and built around the simple pull of a deal, with a carousel that lets people browse many products in one ad. The data shows it has run for 300 days and is still active on 3 of 6 ads, which suggests the formula keeps performing for this advertiser. The copy stays generic, so the product images in each card likely do most of the selling.

  • Open with a short, time-flavoured offer line like 'today's deals' so the value is clear before anyone reads further.
  • Use a carousel to show range, and name one concrete product in the headline so the ad feels specific.
  • Keep the body copy to a few punchy lines and let the visuals carry the detail.
  • Add a soft curiosity line about 'more surprises' to encourage swiping and repeat visits.

  See the ad
• 

  It shows a specific trendy garment (thigh-split trousers with a side zip) and positions the brand as the place for new fashion arrivals.

  It pairs a concrete product name with a broad trend promise, so it can catch both people who want that exact item and people who just like browsing. The carousel format suits a large catalogue and keeps the message simple. The data shows it has run 490 days and is still active, with 37 ads from this advertiser in all, which suggests this simple catalogue approach holds up at scale, though the data doesn't show results.

  • Name a specific product in the headline instead of a generic category, because specifics read as relevant to the right shopper.
  • Use a carousel to show range, and lead with the card most likely to catch the eye.
  • Keep the offer line short and trend-led, and let the product images carry the persuasion.
  • Run many variants of one simple format and keep the long-runners going, as the run time and ad count here suggest.

  See the ad

• Temu214
• The Ridge53
• The Oodie36
• DDavie Group Trading (Australia) Pty Ltd21
• lululemon17
• Allbirds7
• REVOLVE6
• SKIMS5

Top fashion ads this weekFashion ad hooks