Macro Mike

Macro Mike’s video ad: “25% off SAVE BIG 🔥”

Running 108 days·Facebook and Instagram·Winner

How it opens

“Stop drinking protein that tastes like dirt. 🤢 Mike did too, that's why Macro Mike exists.”

Angle: Social proof

Why it works

It has run for 108 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven. Ratings and reviews lower the risk for someone who's never heard of the brand.

How it’s built

1. Hook: Stop drinking protein that tastes like dirt. 🤢 Mike did too, that's why Macro Mike exists.
2. Problem: He started this brand in his one-bedroom apartment on the Gold Coast because he was sick of chalky, boring plant protein. So we spent years…
3. Benefit: From there the range grew into protein powders, protein water, macro shakes, snacks, baking mixes, hot chocolates and mug cakes. 🍫🥜🏋️🫛
4. Proof: Not sure where to start? Our sample packs let you try our best-selling flavours before committing to a full tub. 🤌
5. Offer: 25% off
6. CTA: Shop now

What to borrow

• Lead with proof people can check: ratings, reviews, numbers.
• Test a review ad for your own product.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

25% off SAVE BIG 🔥

❌ Stop drinking protein that tastes like dirt. 🤢 Mike did too, that's why Macro Mike exists. He started this brand in his one-bedroom apartment on the Gold Coast because he was sick of chalky, boring plant protein. So we spent years testing peanuts, almonds, faba beans and peas until we landed on something that actually tastes like a milkshake. No gritty aftertaste, no compromises. 💪🌏 From there the range grew into protein powders, protein water, macro shakes, snacks, baking mixes, hot chocolates and mug cakes. 🍫🥜🏋️🫛 ✅ Gluten free, dairy free, gut-friendly and macro friendly. All the good stuff, none of the nasties. 🤔 Not sure where to start? Our sample packs let you try our best-selling flavours before committing to a full tub. 🤌 With 45K+ reviews averaging 4.8⭐, we know one thing for sure: once you taste Macro Mike, there's no going back.

Give your tastebuds a treat 🤤

Button: Shop now · Offer: 25% off

What’s said

The transcript

These Macromite sample packs are at 25% off, which will be your favorite. This sample pack is the perfect way to try all of the epic Macromite flavors before you commit to a full-size bag. Their entire range is gluten-free, dairy-free, all-natural, and actually tastes good. You won't believe they have over 20,000 five-star reviews, and these sample packs have sold out over 10 times. Don't miss out.

Where and how long

• First ran 24 Jun 2026; still running.
• Run as 2 ads, 2 of them running now.
• Links to macromike.com.au.
• Style: Review, Offer.