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Foreplay’s video ad: “Make ads that actually convert”

Running 65 daysFacebook and InstagramWinner

How it opens

“Founders, how many pieces of golden advertising inspiration sit in a group chat with your team and never see production?”

Angle: Desire

Why it works

It has run for 65 days and is still running, on 8 ads at once. Brands keep paying only for ads that make money, so this one is proven. Seeing it work answers "does it really?" before it's asked.

How it’s built
  1. Hook: Founders, how many pieces of golden advertising inspiration sit in a group chat with your team and never see production?
  2. Offer: 7 day free trial
  3. CTA: Sign up
What to borrow
  • Open with a question your buyer is already asking themselves.
  • Lead with the outcome people want, not the product's parts.
  • Test a demo ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Make ads that actually convert

Track all your competitors' ads. Search 100M+ ads, brief your next test, and see exactly what's driving performance, now with MCP so your AI tools can pull it all directly. Never feel a step behind again. 7 day free trial.

Button: Sign up · Offer: 7 day free trial

What’s said
The transcript

Founders, how many pieces of golden advertising inspiration sit in a group chat with your team and never see production? This is how it works. At 11 p.m., you're Stoom scrolling, and you find the perfect piece of advertising inspiration, and you have three options that absolutely suck. One, you can screenshot it, and it dies in your camera roll. Two, you DM it to your creative director at 11 p.m., and it causes an HR violation. Or three, you send it in a group chat where it goes to die. You have no system, and it's costing you. With Foreplay, you can save this to your team's inspiration dashboard with one click. And you can finally take the inspiration you find and put them into production.

Where and how long
  • First ran 1 Sep 2026; still running.
  • Run as 8 ads, 8 of them running now.
  • Links to foreplay.co.
  • Style: Demo, Offer.

More from Foreplay

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