Foreplay

Foreplay’s video ad: “Give your AI your entire ad stack”

Running 69 days·Facebook and Instagram·Winner

How it opens

“Scaling through Q4 comes down to one number, and it's how many ads you test and are ready to scale by Black Friday of this year.”

Angle: Urgency

Why it works

It pairs a clear, time-boxed business stake (Q4) with a simple promise of faster workflow, so the product feels like a necessity rather than a nice-to-have. The post text spells out three concrete things the AI gains, which makes an abstract integration easy to picture. The data also shows it has run 64 days and is still active across 6 ads and many placements, which suggests the message holds up with repeated spend.

Who it speaks to: Performance marketers, media buyers and ecommerce or agency teams who use Claude or other AI tools and need to ship more ad tests before Black Friday.

How it’s built

1. Hook: Claims Q4 scaling comes down to one number, the count of ads tested and ready by Black Friday.
2. Reframe: Says it is not creativity or budget but speed from research to brief to live ad.
3. Problem: Most teams struggle to turn research into informed action.
4. Solution: Foreplay MCP connects Claude to the ad library, live and historical competitor tracking, video transcripts and the user's own performance data.
5. Benefit: Research that took a day now happens in one conversation.
6. Urgency: Every week of delay is lost testing time before Q4.
7. CTA: Sign up now, with a 7 day free trial and a Sign up button in the post.

What to borrow

• Open with a bold claim that reframes what really drives results, then knock down the common assumptions.
• Anchor urgency to a real calendar event your buyer already plans around instead of a generic 'act now'.
• Break a complex product into a short list of concrete things the user gets, as the post text does with three.
• Compare the old way (a day of research) with the new way (one conversation) to make the benefit tangible.
• Lower the barrier at the CTA with a free trial and a closing line that is easy to remember.

Its words

Give your AI your entire ad stack

Give your AI three things it's never had: 100M+ ads to learn from, 24/7 tracking on every competitor you care about, and live performance data from your own ad account through Lens. Now when you ask Claude for a brief, it knows what's winning in your niche, what your competitors just launched, and what's actually converting for you. Foreplay MCP. 7 day free trial.

Button: Sign up · Offer: 7 day free trial

What’s said

The transcript

Scaling through Q4 comes down to one number, and it's how many ads you test and are ready to scale by Black Friday of this year. It is not how creative your team is. It is not how big your budget is. It's speed from research to brief to live ad. That is how the whole game is going to be won. Most teams are constrained by transforming research into actual informed action. And the foreplay MCP collapses all of that inside of Quad. Quad connects directly to over 200 million ads that we have inside of foreplay. Live competitor tracking, historical competitor tracking, video transcripts, and even your own performance data all through one Quad connection. Research that used to take like an entire day now happens in one conversation. Every week that you wait to start this testing cycle, you're not gonna get it back before Q4. So sign up for foreplay now and start building this machine before Q4 starts because you can't build the plane while you're flying it.

Where and how long

• First ran 28 Aug 2026; still running.
• Run as 6 ads, 6 of them running now.
• Links to foreplay.co.
• Style: Founder, Demo, Offer, Text only.