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ŌURA’s carousel ad: “Meet Oura Ring 5”

Ran 126 daysFacebook and InstagramWinner

How it opens

“Our smallest smart ring yet, designed to look like jewellery while quietly tracking your sleep, stress, activity, and more so you can make…”

Angle: Feature

Why it works

It has run for 126 days. Brands keep paying only for ads that make money, so this one is proven. Several cards hold attention longer and show more of the product.

How it’s built
  1. Hook: Our smallest smart ring yet, designed to look like jewellery while quietly tracking your sleep, stress, activity, and more so you can make…
  2. CTA: Learn more
What to borrow
  • Lead with the one feature that changes the outcome.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Meet Oura Ring 5

Our smallest smart ring yet, designed to look like jewellery while quietly tracking your sleep, stress, activity, and more so you can make health a daily habit.

The world's smallest smart ring.

Button: Learn more

Where and how long
  • First ran 1 Jun 2026; last seen 5 Oct 2026.
  • Run as 9 ads.
  • Links to ouraring.com.
  • Style: Carousel.

More from ŌURA

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