ŌURA

ŌURA’s carousel ad: “Natural Cycles, powered by Oura temperature trends”

Running 45 days·Facebook and Instagram

How it opens

“Demystify your cycle with non-hormonal birth control from Natural Cycles, powered by Oura temperature trends.”

Angle: Feature

Why it works

It has run for 45 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.

How it’s built

1. Hook: Demystify your cycle with non-hormonal birth control from Natural Cycles, powered by Oura temperature trends.
2. Benefit: Separate Natural Cycles app subscription required.
3. Offer (on the landing page): 28-day free trial
4. CTA: Shop now

What to borrow

• Lead with the one feature that changes the outcome.
• Test a product ad for your own product.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

Natural Cycles, powered by Oura temperature trends

Demystify your cycle with non-hormonal birth control from Natural Cycles, powered by Oura temperature trends. Oura tracks your temperature trends overnight and syncs with Natural Cycles each morning, so the NC° app can deliver your daily fertility status. *Separate Natural Cycles app subscription required.

Track your health and fertility with Oura temperature trend data, interpreted by the FDA-cleared Natural Cycles app. Wear your Oura Ring to bed and wake up to personalized fertility insights inside the NC° app.

Button: Shop now · Offer: 28-day free trial

Where and how long

• First ran 26 Aug 2026; still running.
• Run as 2 ads, 2 of them running now.
• Links to go.ouraring.com.
• Style: Product shot, Carousel.