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Ghost’s carousel ad: “Halloween Offerings”

Running 3 daysFacebook and Instagram

How it opens

“MESSAGE FROM THE CLERGY]”

Angle: Feature

Why it works

It has run for 3 days and is still running, on 5 ads at once. The product shown plainly works on people already looking for one.

How it’s built
  1. Hook: MESSAGE FROM THE CLERGY]
  2. Benefit: We wish to inform you of new Halloween offerings in Ghost’s official merch store. Shop now
  3. CTA: Shop now
What to borrow
  • Lead with the one feature that changes the outcome.
  • Test a product ad for your own product.
Its words

Halloween Offerings

[MESSAGE FROM THE CLERGY] We wish to inform you of new Halloween offerings in Ghost’s official merch store. Shop now

Button: Shop now

Where and how long
  • First ran 7 Oct 2026; still running.
  • Run as 5 ads, 5 of them running now.
  • Links to shopuk.ghost-official.com.
  • Style: Product shot, Carousel.

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