Macro Mike

Macro Mike’s video ad: “Macro Mike Protein Treats 💪”

Running 466 days·Facebook and Instagram·Winner

How it opens

“Protein Biscoff Overnight Weetbix ✨”

Angle: Social proof

Why it works

It has run for 466 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven. Ratings and reviews lower the risk for someone who's never heard of the brand.

How it’s built

1. Hook: Protein Biscoff Overnight Weetbix ✨
2. Benefit: How can brekkie look this good?! One of my all-time faves — you’ll LOVE it 😍
3. Offer (on the landing page): Up To 50% Off
4. CTA: Shop now

What to borrow

• Lead with proof people can check: ratings, reviews, numbers.
• Test a review ad for your own product.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

Macro Mike Protein Treats 💪

Protein Biscoff Overnight Weetbix ✨ How can brekkie look this good?! One of my all-time faves — you’ll LOVE it 😍 You’ll Need: 2 crushed Weet-Bix 1 tub Vanilla vegan yoghurt ½ scoop Macro Mike Caramelised Biscuit Protein 15g melted Biscoff spread 2 crushed Biscoff biscuits (for topping) Method: Mix crushed Weet-Bix, protein powder & a splash of water until soft and combined. Top with yoghurt, then drizzle melted Biscoff to cover. Sprinkle with crushed biscuits and refrigerate to set. Dig in and enjoy! ✨💪

30K+5⭐Reviews

Button: Shop now · Offer: Up To 50% Off

What’s said

The transcript

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Where and how long

• First ran 1 Jul 2025; still running.
• Run as 2 ads, 2 of them running now.
• Links to macromike.com.au.
• Style: Review.