Black Diamond’s carousel ad: “Black Diamond® Equipment | Climb. Ski. Run. Hike.”
Running 73 daysFacebook and InstagramWinner
- How it opens
“Don't miss what you need for your next adventure!”
Angle: Feature
- Why it works
It has run for 73 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.
- How it’s built
- Hook: Don't miss what you need for your next adventure!
- Offer: Free Shipping
- CTA: Shop now
- What to borrow
- Lead with the one feature that changes the outcome.
- Test a product ad for your own product.
- It has run for over a month: the idea is proven demand, so test it in your own words.
- Its words
Black Diamond® Equipment | Climb. Ski. Run. Hike.
Don't miss what you need for your next adventure! Grab the gear you need to start chasing those summer adventures. Free Economy Shipping on orders over $99
Black Diamond Equipment is engineered for the mountains. At Black Diamond, our mission is to make the best gear for climbing, skiing, running, hiking.
Button: Shop now · Offer: Free Shipping
- Where and how long
- First ran 19 Aug 2026; still running.
- Run as 2 ads, 2 of them running now.
- Links to blackdiamondequipment.com.
- Style: Product shot, Carousel.
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