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Grammarly’s image ad: “Be a Better Writer, Starting Today”

Running 22 daysFacebook

How it opens

“Grammarly's free writing app makes sure everything you type is easy to read, effective, and mistake-free. Try now.”

Angle: Desire

Why it works

It has run for 22 days and is still running, on 3 ads at once.

How it’s built
  1. Hook: Grammarly's free writing app makes sure everything you type is easy to read, effective, and mistake-free. Try now.
  2. CTA: Download
What to borrow
  • Lead with the outcome people want, not the product's parts.
Its words

Be a Better Writer, Starting Today

Grammarly's free writing app makes sure everything you type is easy to read, effective, and mistake-free. Try now.

Write with confidence

Button: Download

Where and how long
  • First ran 18 Sep 2026; still running.
  • Run as 3 ads, 3 of them running now.
  • Links to grammarly.com.

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