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Lyre's’ video ad: “Have It Both Ways.”

Running 55 daysFacebook and Instagram

How it opens

“Enjoy Lyre's award-winning Classico Sparkling in the format that suits the moment.”

Angle: Social proof

Why it works

It has run for 55 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven.

How it’s built
  1. Hook: Enjoy Lyre's award-winning Classico Sparkling in the format that suits the moment.
  2. CTA: Shop now
What to borrow
  • Lead with proof people can check: ratings, reviews, numbers.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Have It Both Ways.

Enjoy Lyre's award-winning Classico Sparkling in the format that suits the moment. Whether you're celebrating with a bottle or reaching for the convenience of a can, you'll get the same crisp, refreshing taste, without the alcohol.

Award-Winning Taste, Your Way.

Button: Shop now

What’s said
The transcript

Thanks for watching guys!

Where and how long
  • First ran 16 Aug 2026; still running.
  • Run as 2 ads, 2 of them running now.
  • Links to lyres.com.

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