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Motion App’s video ad: “Arcads Update: The Next Evolution of AI Video Ads”

Ran 272 daysFacebook and InstagramWinner

How it opens

“This is the biggest update in the history of ad creation.”

Angle: Transformation

Why it works

It has run for 272 days. Brands keep paying only for ads that make money, so this one is proven. The change itself is the proof.

How it’s built
  1. Hook: This is the biggest update in the history of ad creation.
  2. Benefit: I’m 100% AI, but you’d never guess it.
  3. CTA: Get offer
What to borrow
  • Show the change in situations, time or money, never bodies.
  • Test a before after ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Arcads Update: The Next Evolution of AI Video Ads

This is the biggest update in the history of ad creation. I’m 100% AI, but you’d never guess it. From today, anyone can create video ads that look real. There’s a before and after Q4 2025. Arcads.ai just changed the rules. Create your account today

Button: Get offer

What’s said
The transcript

I wanna highlight, like these prompts. This is one sentence. Okay, besties, this is the ELF Waterproof Liquid Liner. It's like six bucks and it's been living rent-free in my makeup bag. Let me show you how smooth it is. I just stamp the wing first, pull it in. Look at that pigment. No skipping, no crumble. And it's dry already. Let's show you how to do this yourself. Pop over to arcads.ai where you can sign up for an account. Once you're logged in, you'll see this project section on the left here. You can create a new project. And then at the bottom here, we've got this describe a video section. Here, you can see all the different types of AI videos you can make with arc ads. For this one, we're going to the new videos section where we will see on the right, two options, Kling, and now Sora 2 Pro. Because we want every video in this sequence for the ad to be like kind of UGC feel, I'm gonna say, influencer says, okay, while holding the can. And then what we're gonna do is include a reference image. So I grabbed this liquid death can and then we're gonna click generate video. Okay, so here's the first video that we got. Let's see how it looks. This looks like I'm about to shotgun a beer at a metal concert, right? But it's literally just sparkling water. I'm obsessed. It's cold, it's crispy, and it makes- Okay, I regenerated the video. And this time I also changed the starting image to being one of somebody actually holding the can that I found online. So let's see how this one turned out. Okay, so this looks like I'm about to shotgun a beer at a metal concert, right? It's literally just water, like the most dramatic water ever packaged. All right, so I put together a rough cut of this of what it could look like. Let's take a look. Okay, so this looks like I'm about to shotgun a beer at a metal concert, right? It's water, just extremely aggressive water. Your bubbly mountain water disguise is something that could get me carded. Because apparently I need my hydration to look like it could punch someone in the face. And the best part, people leave me alone at parties now. Like, oh, she's drinking something intense. Better not mess with her. Nah, babe, it's mountain spring water. I'm just hydrated and unbothered. Tastes crisp, looks unhinged. Zero hangover, maximum cool factor. Hydrate, but make it scary. There you have it. A simple yet effective UGC-style ad for liquid death that took me all but 30 minutes to make.

Where and how long
  • First ran 21 Oct 2025; last seen 20 Jul 2026.
  • Run as 15 ads.
  • Links to arcads.ai.
  • Style: Before & after.

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