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Motion App’s video ad: “Arcads Update: The Next Evolution of AI Video Ads”

Running 354 daysFacebook and InstagramWinner

How it opens

“This is the biggest update in the history of ad creation.”

Angle: Curiosity

Why it works

The ad shows the product instead of only describing it, so the claim and the proof arrive together. The data shows it has run for 354 days, is still active, and is spread across 32 active ads on five placements, which suggests the brand keeps finding it worth funding and testing in variations. The short, plain script and a single clear action keep it easy to follow.

Who it speaks to: Marketers, ecommerce brands and media buyers who need a steady supply of video ads and want to skip hiring creators or filming.

How it’s built
  1. Hook: A big claim that this is the biggest update in the history of ad creation.
  2. Reveal: The speaker says they are 100% AI and you would never guess, so the format demonstrates the product.
  3. Promise: Anyone can now create video ads that look real.
  4. Timing: A before and after Q4 2025 line frames the update as a turning point.
  5. Authority: A statement that the brand just changed the rules.
  6. CTA: Create your account today, backed by a Get offer button.
What to borrow
  • Let the ad itself be the demo, so the format proves the claim instead of asking for trust.
  • Open with a reveal or twist that makes viewers re-evaluate what they are watching.
  • Tie the message to a clear moment in time, like a before and after line, to make the update feel urgent and new.
  • Keep the script short with one promise and one action, then run many variations of it to find what holds up over time.
Its words

Arcads Update: The Next Evolution of AI Video Ads

This is the biggest update in the history of ad creation. I’m 100% AI, but you’d never guess it. From today, anyone can create video ads that look real. There’s a before and after Q4 2025. Arcads.ai just changed the rules. Create your account today

Button: Get offer

What’s said
The transcript

Here's another one I did for Breeze, an influencer talking about how much they love their new soda alternative pronounced Breeze. So let's see how it turned out. You all, I cannot stop talking about this drink. It's called Brez, spelled B-R-E-Z, but you say it like Breeze, and it is my new favorite alternative soda. This flavor is lemon elderflower, super light, kind of floral, a little citrusy. It has microdose. And she's talking all about the product. Like I didn't include anything about it. It's able to find it. These videos are absolutely insane. This is the tool that I use to create all these videos. It's called ArcAds, and they just released this new feature in the video section where you can select Sora 2 Pro. And I just generate all of these videos to test it with without the watermark. And what's actually crazy is how simple of a prompt you can put into this thing and get a crazy result. Like this crazy cinematic liquid death ad that I showed you earlier, this was the prompt, a fast paced cinematic ad for liquid death, like one sentence. And it made like an ad that probably would have cost like a hundred grand to make. Or this try on video I showed you, this was the prompt, a woman at the gym talking about her new pair of Lululemon leggings. Crazy simple. Craziest thing with all this is you can actually add a reference image so you can insert your product into this AI. So here I have it starting referencing a Stanley water bottle combined with this very simple prompt of a UGC influencer video of a mom in the park talking about how much she loves her Stanley water bottle tumble. And that created that whole scene. The barrier now for people to create AI videos and AI ads is just so low. It is so low. I'm both excited and terrified. Do you think this is like a huge detriment to society? Let me know in the comments. And yeah, if you want a link to this tool, comment AI ads and I'll send it to you.

Where and how long
  • First ran 21 Oct 2025; still running.
  • Run as 32 ads, 32 of them running now.
  • Links to arcads.ai.
  • Style: UGC, Demo, Before & after, Offer.

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