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lululemon’s carousel ad: “Evolution Short-Sleeve Polo Shirt”

Running 54 daysFacebook and Instagram

How it opens

“Our newest gear has arrived just in time for longer days of movement. Get ready to put it to the test.”

Angle: Feature

Why it works

It has run for 54 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.

How it’s built
  1. Hook: Our newest gear has arrived just in time for longer days of movement. Get ready to put it to the test.
  2. CTA: Shop now
What to borrow
  • Lead with the one feature that changes the outcome.
  • Test a product ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Evolution Short-Sleeve Polo Shirt

Our newest gear has arrived just in time for longer days of movement. Get ready to put it to the test.

Basically a hole-in-one. This polo, powered by our anti-stink technology, keeps you cool and comfortable on the course or wherever your day takes you. Designed for Golf and Casual. Designed to skim the body from chest to waist. More wearing, less washing. This garment was treated with our No-Stink Zinc technology to inhibit the growth of odour-causing bacteria on the fabric.

Button: Shop now

Where and how long
  • First ran 17 Aug 2026; still running.
  • Run as 2 ads, 2 of them running now.
  • Links to shop.lululemon.com.
  • Style: Product shot, Carousel.

More from lululemon

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