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lululemon’s carousel ad: “Wunder Train High-Rise Short 4"”

Running 131 daysFacebook and InstagramWinner

How it opens

“New season, new momentum. Find the gear that meets your next goal.”

Angle: Feature

Why it works

It has run for 131 days and is still running, on 4 ads at once. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.

How it’s built
  1. Hook: New season, new momentum. Find the gear that meets your next goal.
  2. CTA: Shop now
What to borrow
  • Lead with the one feature that changes the outcome.
  • Test a product ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Wunder Train High-Rise Short 4"

New season, new momentum. Find the gear that meets your next goal.

Train hard, not hot. Made from Everlux, the Wunder Train collection is highly breathable and quickly wicks sweat so you feel less sweaty during (and after) your workout. Designed for Training and Pilates. Waistband drawcord keeps your shorts in place so you don't have to pull them up, Hidden pocket in the waistband has space for your card and keys. Quick-Dry Everlux Fabric.

Button: Shop now

Where and how long
  • First ran 1 Jun 2026; still running.
  • Run as 4 ads, 4 of them running now.
  • Links to shop.lululemon.com.
  • Style: Product shot, Carousel.

More from lululemon

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