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Walmart’s video ad: “Anti-Aging Night Routine”

Running 47 daysFacebook and InstagramWinner

How it opens

“Brighten, boost & hydrate overnight with CeraVe’s 3-step routine: Brightening Cleanser, Super Boost Serum & Night Cream.”

Why it works

It has run for 47 days and is still running, on 6 ads at once. Brands keep paying only for ads that make money, so this one is proven. It shows the product in the life people want.

How it’s built
  1. Hook: Brighten, boost & hydrate overnight with CeraVe’s 3-step routine: Brightening Cleanser, Super Boost Serum & Night Cream.
  2. CTA: Shop now
What to borrow
  • Put a specific number in the first line.
  • Test a lifestyle ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Anti-Aging Night Routine

Brighten, boost & hydrate overnight with CeraVe’s 3-step routine: Brightening Cleanser, Super Boost Serum & Night Cream.

Button: Shop now

What’s said
The transcript

This is for everyone who wants to simplify their skincare routine. Only 3-step routine from Zera V is all you need. First, I start with the Zera V Brightening Vitamin C Cleanser to remove impurities and leave my skin feeling clean, fresh and looking brighter. And I use the Zera V Skin Renewing Super Boost Serum. It helps with fine lines and leave my skin looking smooth, bright and hydrated. And the last step is the Zera V Skin Renewing Night Cream. It leaves my skin feeling soft and refreshed by the morning. And there you have it. It's a super easy anti-aging routine all with Zera V products that you can find at Walmart. Bye!

Where and how long
  • First ran 9 Sep 2026; still running.
  • Run as 6 ads, 6 of them running now.
  • Links to walmart.com.
  • Style: Lifestyle.

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