GOCHI

GOCHI’s video ad: “Fuel your workouts with Gochi High Protein Ramen”

Running 109 days·Facebook and Instagram

How it opens

“Bro, what the f*** are you eating?”

Angle: Comparison

Why it works

It has run for 109 days and is still running. Brands keep paying only for ads that make money, so this one is proven. First-person ads read like a post from a real person, not an ad.

How it’s built

1. Hook: Bro, what the f*** are you eating?
2. Benefit: But these one's actually fuel you
3. Offer: MONEY BACK GUARANTEE
4. CTA: Shop now

What to borrow

• Open with a question your buyer is already asking themselves.
• Compare with the old way or the category, never a named competitor.
• Test a ugc ad for your own product.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

Fuel your workouts with Gochi High Protein Ramen

Cup noodles after the gym is crazy work... But these one's actually fuel you

Button: Shop now · Offer: MONEY BACK GUARANTEE

What’s said

The transcript

Bro, what the f*** are you eating? Cup of ramen noodles. But we just finished a workout, why would you eat that sh**? Oh, this cup of ramen is actually as good as a protein shake or protein bar. No way! It's got 32 grams of protein, 5 grams of fiber, and 700 milligrams of sodium. Perfect for recovery. This is nothing like those cheap supermarket ones. So you're telling me I could be eating cups of ramen instead of chugging down these chalky protein shakes every day? Yeah, exactly. This is hot, savory, fills you up, and it takes like 3 minutes to prepare. Why have you not told me about this sooner, you dog? I just did. This f***ing guy.

Where and how long

• First ran 19 Jul 2026; still running.
• Links to gochi.store.
• Style: UGC, Comparison.