The Farmer's Dog’s carousel ad: “Get 50% off”
Running 110 daysFacebook and InstagramWinner
- How it opens
“You can tell what our food is just by looking at it. Ditch kibble and get 50% off your first order of real, fresh food.”
Angle: Offer
- Why it works
It has run for 110 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.
- How it’s built
- Hook: You can tell what our food is just by looking at it. Ditch kibble and get 50% off your first order of real, fresh food.
- Offer: Get 50% off your first order
- CTA: Shop now
- What to borrow
- Put a specific number in the first line.
- Say the offer plainly in the first line.
- Test a product ad for your own product.
- It has run for over a month: the idea is proven demand, so test it in your own words.
- Its words
Get 50% off
You can tell what our food is just by looking at it. Ditch kibble and get 50% off your first order of real, fresh food.
Long Live Dogs
Button: Shop now · Offer: Get 50% off your first order
- Where and how long
- First ran 22 Jun 2026; still running.
- Run as 2 ads, 2 of them running now.
- Links to thefarmersdog.com.
- Style: Product shot, Offer, Carousel.
More from The Farmer's Dog
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