fentybeauty’s carousel ad: “Chat with Rose Amber”
Ran 53 daysFacebook and InstagramWinner
- How it opens
“Chat with Rose Amber, Fenty Beauty's new virtual beauty advisor on WhatsApp, and discover your next new lip look 💄”
Angle: Feature
- Why it works
It has run for 53 days. Brands keep paying only for ads that make money, so this one is proven. Several cards hold attention longer and show more of the product.
- How it’s built
- Hook: Chat with Rose Amber, Fenty Beauty's new virtual beauty advisor on WhatsApp, and discover your next new lip look 💄
- CTA: Send WhatsApp message
- What to borrow
- Lead with the one feature that changes the outcome.
- It has run for over a month: the idea is proven demand, so test it in your own words.
- Its words
Chat with Rose Amber
Chat with Rose Amber, Fenty Beauty's new virtual beauty advisor on WhatsApp, and discover your next new lip look 💄
Your virtual beauty advisor
Button: Send WhatsApp message
- Where and how long
- First ran 6 Jul 2026; last seen 28 Aug 2026.
- Run as 11 ads.
- Links to api.whatsapp.com.
- Style: Carousel.
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