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Grammarly’s video ad: “Make Your Writing Mistake-Free”

Running 138 daysFacebook and Instagram

How it opens

“Don’t let incorrect word usage and grammar mistakes send mixed messages.”

Why it works

It has run for 138 days and is still running. Brands keep paying only for ads that make money, so this one is proven.

How it’s built
  1. Hook: Don’t let incorrect word usage and grammar mistakes send mixed messages.
  2. CTA: Try the Grammarly Keyboard for FREE today.
  3. CTA: Install now
What to borrow
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Make Your Writing Mistake-Free

Don’t let incorrect word usage and grammar mistakes send mixed messages. Get writing suggestions for correctness, clarity, and vocabulary in every app as you type! 🤳 ✅ Try the Grammarly Keyboard for FREE today.

Button: Install now

What’s said
The transcript

POV, you look like a writing pro at work, but really you've got an AI assistant in your pocket. My team literally thinks I'm some kind of writing wizard. Writing at work used to take me forever, and half the time I sounded either too casual or way too stoked. Then I started using Grammarly's AI keyboard. It's like having a personal editor in my pocket. I can type a messy draft, tap one button, and it instantly rewrites it into a clear professional message. It works across all my apps, Slack, email, even LinkedIn. It fixes grammar and typos in real time. And then the AI rewrite feature is a total lifesaver for client email. If you write anything for work, download Grammarly's AI keyboard now. You'll thank me later.

Where and how long
  • First ran 25 May 2026; still running.
  • Links to itunes.apple.com.

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