BioLite’s carousel ad: “NEW Range Headlamps”
Running 129 daysFacebook and InstagramWinner
- How it opens
“Shorter days don't need to bring your adventures to a close.”
Angle: Feature
- Why it works
It has run for 117 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.
- How it’s built
- Hook: Shorter days don't need to bring your adventures to a close.
- Benefit: Go farther, stay later, and have more fun with fast charging, waterproof Range headlamps built to keep up with your adventures.
- CTA: Shop now
- What to borrow
- Lead with the one feature that changes the outcome.
- Test a product ad for your own product.
- It has run for over a month: the idea is proven demand, so test it in your own words.
- Its words
NEW Range Headlamps
Shorter days don't need to bring your adventures to a close. Go farther, stay later, and have more fun with fast charging, waterproof Range headlamps built to keep up with your adventures.
Bright, Fast, Waterproof
Button: Shop now
- Where and how long
- First ran 27 Jun 2026; still running.
- Run as 2 ads, 2 of them running now.
- Links to bioliteenergy.com.
- Style: Product shot, Carousel.
More from BioLite
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