Superhuman

Superhuman’s video ad: “Don’t let busy hold you back”

Ran 57 days·Facebook and Instagram

How it opens

“Give your workday a lift. Superhuman’s AI suite makes the hard parts of work lighter.”

Why it works

It has run for 57 days. Brands keep paying only for ads that make money, so this one is proven.

How it’s built

1. Hook: Give your workday a lift. Superhuman’s AI suite makes the hard parts of work lighter.
2. CTA: Learn more

What to borrow

• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

Don’t let busy hold you back

Give your workday a lift. Superhuman’s AI suite makes the hard parts of work lighter.

Better work. Less effort.

Button: Learn more

What’s said

The transcript

75% of professionals say they now use AI at work, but 77% say it's actually increased their workload. Honestly, I felt that. As a 20-something-year-old who left behind my 9-to-5 to pursue my own business, my inbox blew up from 20 emails a day to 200. There was a time I used multiple AI app at the same time, but since then, I've simplified to a few that actually work. And that's why I'm excited to announce Superhuman, an AI productivity suite that actually works where I work. It includes some of my favorite tools all in one place, Grammarly, Coda, and Superhuman Mail. Instead of jumping between different apps and chatbots all day, Superhuman brings everything into one ecosystem so I can write, organize, and collaborate without losing context. Superhuman Mail saves me a few hours a week and helps me stay at inbox zero effortlessly. Grammarly helps me write on-brand emails and adjust tone for different audiences, and Coda is especially useful if you collaborate with others because it brings the team together into one clean, shared workspace. Get AI that works where you work and unlock your superhuman potential.

Where and how long

• First ran 6 Nov 2025; last seen 2 Jan 2026.
• Run as 3 ads.
• Links to superhuman.com.