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Superhuman’s carousel ad: “The Ultimate Guide to Designing for AI ROI”

Running 42 daysFacebook and Instagram

How it opens

“AI is improving productivity, but ROI isn’t keeping up. Learn how to connect workflows and turn gains into real impact.”

Why it works

It has run for 42 days and is still running. Brands keep paying only for ads that make money, so this one is proven. Teaching something useful earns attention and goodwill.

How it’s built
  1. Hook: AI is improving productivity, but ROI isn’t keeping up. Learn how to connect workflows and turn gains into real impact.
  2. CTA: Download
What to borrow
  • Test a tutorial ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

The Ultimate Guide to Designing for AI ROI

AI is improving productivity, but ROI isn’t keeping up. Learn how to connect workflows and turn gains into real impact.

Eliminate hidden effort

Button: Download

Where and how long
  • First ran 29 Aug 2026; still running.
  • Links to superhuman.com.
  • Style: Tutorial, Carousel.

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