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Lock’d’s image ad: “Get 43% Off Before Midnight”

Running 167 daysFacebook and Instagram

How it opens

“43% off ends midnight tonight.”

Angle: Urgency

Why it works

It has run for 167 days and is still running. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.

How it’s built
  1. Hook: 43% off ends midnight tonight.
  2. Benefit: After tonight: full price.
  3. Offer: Includes 120-day guarantee + FREE Faraday Pouch.
  4. CTA: Shop now
What to borrow
  • Put a specific number in the first line.
  • Use a deadline only when it's real.
  • Test a product ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Get 43% Off Before Midnight

43% off ends midnight tonight. After tonight: full price. 3 colors available. Ships free Australia-wide. Includes 120-day guarantee + FREE Faraday Pouch.

Free Shipping Australia-wide

Button: Shop now · Offer: 43% off

Where and how long
  • First ran 26 Apr 2026; still running.
  • Links to getlockd.com.au.
  • Style: Product shot, Offer.

More from Lock’d

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