Grammarly

Grammarly’s video ad: “Make Your Writing Mistake-Free”

Running 452 days·Facebook and Instagram

How it opens

“Don’t let incorrect word usage and grammar mistakes send mixed messages.”

Why it works

It has run for 452 days and is still running. Brands keep paying only for ads that make money, so this one is proven.

How it’s built

1. Hook: Don’t let incorrect word usage and grammar mistakes send mixed messages.
2. CTA: Try the Grammarly Keyboard for FREE today.
3. CTA: Install now

What to borrow

• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

Make Your Writing Mistake-Free

Don’t let incorrect word usage and grammar mistakes send mixed messages. Get writing suggestions for correctness, clarity, and vocabulary in every app as you type! 🤳 ✅ Try the Grammarly Keyboard for FREE today.

Button: Install now

What’s said

The transcript

What kind of A.I. magic is this? Grammarly's A.I. keyboard is the most powerful writing tool I've ever used on my phone. It works across all your apps with built-in A.I. that catches mistakes as you type, which means no more switching between apps or copying and pasting. I drafted three client emails during my coffee break without a single typo. And my favorite, the A.I. rewrite feature that transforms my jumbled thoughts into perfect messages. Look at this. I wrote this rambling message to my boss, tapped Make it Professional, and boom, clear, concise, and perfectly professional in seconds. That promotion? Yeah, this keyboard is basically writing it for me. Download the Grammarly A.I. keyboard right now. It's free and works with every app on your phone.

Where and how long

• First ran 15 Jul 2025; still running.
• Run as 4 ads, 1 of them running now.
• Links to itunes.apple.com.