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Grammarly’s video ad: “Make Your Writing Mistake-Free”

Running 140 daysFacebook and Instagram

How it opens

“Don’t let incorrect word usage and grammar mistakes send mixed messages.”

Why it works

It has run for 140 days and is still running. Brands keep paying only for ads that make money, so this one is proven.

How it’s built
  1. Hook: Don’t let incorrect word usage and grammar mistakes send mixed messages.
  2. CTA: Try the Grammarly Keyboard for FREE today.
  3. CTA: Install now
What to borrow
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Make Your Writing Mistake-Free

Don’t let incorrect word usage and grammar mistakes send mixed messages. Get writing suggestions for correctness, clarity, and vocabulary in every app as you type! 🤳 ✅ Try the Grammarly Keyboard for FREE today.

Button: Install now

What’s said
The transcript

Don't write your essays without this. Grammarly's AI is like a personal editor who's always got your back. It catches those sneaky grammar mistakes, ensures your tone is just right, and even helps you reword sentences to sound more polished. And here's the best part. Grammarly also scans for plagiarism and helps you spot areas where you need to give credit for external sources or AI-generated content. No more panic over citations. Plus, it literally works in all of your apps, and it's free. With Grammarly, you'll have more confidence in every paper, knowing it's clean, clear, and plagiarism-free. Try it now, and make your writing stand out.

Where and how long
  • First ran 23 May 2026; still running.
  • Links to itunes.apple.com.

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