SKIMS’ carousel ad: “SKIMS Markdown Sale”
Ran 141 daysFacebook and InstagramWinner
- How it opens
“50% off starts NOW. Don’t miss out on major savings on your favorite SKIMS styles.”
Angle: Urgency
- Why it works
It has run for 141 days. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.
- How it’s built
- Hook: 50% off starts NOW. Don’t miss out on major savings on your favorite SKIMS styles.
- Offer: 50% off
- CTA: Shop now
- What to borrow
- Put a specific number in the first line.
- Use a deadline only when it's real.
- Test a product ad for your own product.
- It has run for over a month: the idea is proven demand, so test it in your own words.
- Its words
SKIMS Markdown Sale
50% off starts NOW. Don’t miss out on major savings on your favorite SKIMS styles.
Everyone's wearing SKIMS
Button: Shop now · Offer: 50% off
- Where and how long
- First ran 30 Dec 2025; last seen 21 May 2026.
- Run as 3 ads.
- Links to skims.com.
- Style: Product shot, Offer, Carousel.
More from SKIMS
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