SKIMS’ carousel ad: “SKIMS Underwear”
Ran 134 daysFacebook and InstagramWinner
- How it opens
“Stock up and save on the comfiest underwear. Get 5 panties for £32 for a limited time!”
Angle: Urgency
- Why it works
It has run for 134 days. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.
- How it’s built
- Hook: Stock up and save on the comfiest underwear. Get 5 panties for £32 for a limited time!
- Offer: Free shipping
- CTA: Shop now
- What to borrow
- Put a specific number in the first line.
- Use a deadline only when it's real.
- Test a product ad for your own product.
- It has run for over a month: the idea is proven demand, so test it in your own words.
- Its words
SKIMS Underwear
Stock up and save on the comfiest underwear. Get 5 panties for £32 for a limited time!
Free shipping £75+
Button: Shop now · Offer: Free shipping
- Where and how long
- First ran 12 Dec 2025; last seen 26 Apr 2026.
- Run as 3 ads.
- Links to skims.com.
- Style: Product shot, Offer, Carousel.
More from SKIMS
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