Textmagic

Textmagic’s video ad: “Your Shopify customers are forming an opinion about your brand in the hours after they buy.”

Running 86 days·Facebook and Instagram·Winner

How it opens

“Your Shopify customers are forming an opinion about your brand in the hours after they buy.”

Angle: Pain point

Why it works

It reframes a boring operational gap as a brand risk, so the reader feels they might be missing something important. The problem is specific to the platform the audience uses, and the solution is described in concrete order stages that are easy to picture. The comment-to-get-the-link CTA is low effort and boosts engagement. It has run 86 days, is still active and has 6 live ads, which suggests the approach is holding up, though that is based only on the run data and not on any results.

Who it speaks to: Shopify store owners and ecommerce operators who rely on default email updates and haven't thought about the post-purchase experience.

How it’s built

1. Hook: Customers form an opinion about your brand in the hours after they buy, and most owners have never seen that experience.
2. Problem: Shopify only sends email, so there are no shipping texts, no phone tracking link and no way for customers to text back.
3. Solution: Textmagic connects to the store and sends a personalized text at each order step (created, paid, shipped, fulfilled, abandoned).
4. CTA: Comment 'TEXTMAGIC' to get a free trial link.
5. Disclosure: #ad and #textmagicpartner mark it as a creator or partner post.

What to borrow

• Open with a hidden moment in the customer journey that your audience hasn't looked at, so the hook creates curiosity and a bit of worry.
• Name the exact platform your buyers use, so the problem feels written for them.
• List the concrete steps or triggers your product covers, which makes an abstract benefit easy to picture.
• Use a comment keyword CTA to lower the effort of responding and to drive engagement before sending the link.

Its words

Your Shopify customers are forming an opinion about your brand in the hours after they buy. Most store owners have no idea what that experience looks like! 👀 Shopify updates your customers by email, but there are no shipping texts, no tracking link on their phone, and no way to text back. @textmagichq connects to your store to fix this. Every step of an order (created, paid, shipped, fulfilled, or abandoned) automatically triggers a personalized text. Comment “TEXTMAGIC” and I’ll send you the link to try it free! 🔗 
#ad #textmagicpartner

Button: Learn more

What’s said

The transcript

If you run a Shopify store, your customers are forming an opinion about your brand in the hours after they buy. Most store owners have no idea what that experience actually looks like. Shopify keeps your customers updated by email, but most people don't check their inbox while waiting for a package. No text confirmation, no tracking link on their phone, and no way to reply if something's wrong. TextMagick connects directly to your Shopify store. The moment an order is paid, a confirmation SMS goes out automatically. When it ships, they get a tracking link. When it's fulfilled, a follow-up. Every message triggered by an actual order event, no manual input, and no copy and pasting between systems. Select order paid as your trigger, write your confirmation message once, and use dynamic fields to pull in the customer's name and order number. Add a second trigger for shipping, drop in the tracking link, turn it on, and every order from that point runs the same sequence automatically. If you're still updating customers manually, TextMagick has a free trial. Comment TextMagick and I'll send you the link.

Where and how long

• First ran 16 Jul 2026; still running.
• Run as 6 ads, 6 of them running now.
• Links to textmagic.com.
• Style: Founder, Demo, Product shot.