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Jones Road Beauty’s video ad: “Your Makeup Routine Made Easy”

Ran 338 daysFacebook and InstagramWinner

How it opens

“Our Gel Liner glides on smoothly, stays put all day, and makes eyes pop without the fuss.”

Angle: Objection

Why it works

It has run for 338 days. Brands keep paying only for ads that make money, so this one is proven.

How it’s built
  1. Hook: Our Gel Liner glides on smoothly, stays put all day, and makes eyes pop without the fuss.
  2. CTA: Shop now
What to borrow
  • Answer the doubt that stops people buying, early.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Your Makeup Routine Made Easy

Our Gel Liner glides on smoothly, stays put all day, and makes eyes pop without the fuss. Clean, classic, and effortless—this is liner you’ll actually use every day.

Button: Shop now

What’s said
The transcript

Your eyes aren't hooded, they're deep set, and your eyeliner needs to work harder. Okay, so if your eyes sit a little further back, here's the ultimate hack to make your eyeliner actually show up. Use the Gel Liner by Jones Road. It's a smooth, super pigmented liner that glides on evenly and works with your eye shape, not against it. You can apply it using the Precision Eyeliner Brush also by Jones Road. It's small and flat with a straight edge, so you can place it exactly where it needs to be. It doesn't smudge or streak, and it actually stays put all day. Stop battling your eyeliner. The Gel Liner from Jones Road makes it simple. Go grab yours at jonesroadbeauty.com.

Where and how long
  • First ran 14 Oct 2025; last seen 17 Sep 2026.
  • Run as 23 ads.
  • Links to jonesroadbeauty.com.

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