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Who Gives A Crap’s image ad: “50% Of Profits Donated”

Running 111 daysGoogle

How it opens

“Sustainable toilet paper direct to your door. Free carbon neutral shipping on most orders.”

Why it works

It has run for 111 days and is still running. Brands keep paying only for ads that make money, so this one is proven.

How it’s built
  1. Hook: Sustainable toilet paper direct to your door. Free carbon neutral shipping on most orders.
  2. Offer (on the landing page): Free shipping
What to borrow
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

50% Of Profits Donated

Sustainable toilet paper direct to your door. Free carbon neutral shipping on most orders.

Offer: Free shipping

Where and how long
  • First ran 16 Jul 2026; still running.
  • Shown in Canada.
  • Links to ca.whogivesacrap.org.

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