Koala US

Koala US’ carousel ad: “Bundle and Save”

Running 111 days·Facebook and Instagram

How it opens

“Australia's #1 rated mattress. Meet its perfect match.”

Angle: Social proof

Why it works

It has run for 111 days and is still running. Brands keep paying only for ads that make money, so this one is proven. Ratings and reviews lower the risk for someone who's never heard of the brand.

How it’s built

1. Hook: Australia's #1 rated mattress. Meet its perfect match.
2. Benefit: Designed to go together. Delivered together.
3. Proof: Good Design Award-winning Paddington Bed Base
4. CTA: Shop now

What to borrow

• Put a specific number in the first line.
• Lead with proof people can check: ratings, reviews, numbers.
• Test a review ad for your own product.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

Bundle and Save

Australia's #1 rated mattress. Meet its perfect match. 🤝 Designed to go together. Delivered together. 🏅 Good Design Award-winning Paddington Bed Base ☁️ Koala Mattress, the #1 rated in Australia ✅ 120-day trial Bundle your bed base and mattress at koala.com

Button: Shop now

Where and how long

• First ran 21 Jun 2026; still running.
• Links to au.koala.com.
• Style: Review, Product shot, Carousel.