Koala US

Koala US’ carousel ad: “Over 50,000 5-Star Reviews”

Ran 98 days·Facebook and Instagram·Winner

How it opens

“Reasons to love Koala:”

Angle: Social proof

Why it works

It has run for 98 days. Brands keep paying only for ads that make money, so this one is proven. Ratings and reviews lower the risk for someone who's never heard of the brand.

How it’s built

1. Hook: Reasons to love Koala:
2. Benefit: Australia’s most-awarded sofa bed range
3. Proof: 50,000+ 5-star reviews
4. Offer: Free shipping
5. CTA: Learn more

What to borrow

• Lead with proof people can check: ratings, reviews, numbers.
• Test a review ad for your own product.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

Over 50,000 5-Star Reviews

Reasons to love Koala: 🐨 Australia’s most-awarded sofa bed range ⭐ 50,000+ 5-star reviews 🗓️ 120-day trial period 🚚 Free shipping 🌿 Partners of WWF, B Corp, 1% For The Planet

Button: Learn more · Offer: Free shipping

Where and how long

• First ran 24 Apr 2026; last seen 31 Jul 2026.
• Run as 6 ads.
• Links to uk.koala.com.
• Style: Review, Listicle, Offer, Carousel.