Jones Road Beauty’s carousel ad: “The Busy Mom Must-Have”
Running 88 daysFacebook and InstagramWinner
- How it opens
“When you're running on coffee and 3 hours of sleep, The Face Pencil erases dark circles while Miracle Balm gives you your glow back.”
Angle: Desire
- Why it works
It has run for 88 days and is still running, on 3 ads at once. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.
- How it’s built
- Hook: When you're running on coffee and 3 hours of sleep, The Face Pencil erases dark circles while Miracle Balm gives you your glow back.
- CTA: Shop now
- What to borrow
- Put a specific number in the first line.
- Lead with the outcome people want, not the product's parts.
- Test a product ad for your own product.
- It has run for over a month: the idea is proven demand, so test it in your own words.
- Its words
The Busy Mom Must-Have
When you're running on coffee and 3 hours of sleep, The Face Pencil erases dark circles while Miracle Balm gives you your glow back. Two products, two minutes, and suddenly you look like the put-together mom you're trying to be.
Button: Shop now
- Where and how long
- First ran 14 Jul 2026; still running.
- Run as 3 ads, 3 of them running now.
- Links to myshop.jonesroadbeauty.com.
- Style: Product shot, Carousel.
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