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Hello Klean’s video ad: “A healthy scalp starts in the shower.”

Running 54 daysFacebook and Instagram

How it opens

“Chlorine strips natural oils with every rinse. Our shower filters reduce it by over 90%, leaving your scalp clean, with reduced buildup”

Why it works

It has run for 54 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven.

How it’s built
  1. Hook: Chlorine strips natural oils with every rinse. Our shower filters reduce it by over 90%, leaving your scalp clean, with reduced buildup
  2. Offer (on the landing page): 15% off your first order
  3. CTA: Learn more
What to borrow
  • Put a specific number in the first line.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

A healthy scalp starts in the shower.

Chlorine strips natural oils with every rinse. Our shower filters reduce it by over 90%, leaving your scalp clean, with reduced buildup

Button: Learn more · Offer: 15% off your first order

What’s said
The transcript

i didn't realize how much my shower water was affecting my scalp and thought it was just the new products i was trying but it turns out it was my shower water i started using hello clean's shower filters which reduces chlorine and heavy metals from my shower water which are the same things that could be contributing to the dryness, irritation, and scalp discomfort every time you shower i'm not constantly scratching my head throughout the day and after washing my hair, i literally couldn't stop touching it because it felt so soft because honestly i was blaming my shampoo and it was just the water the whole time

Where and how long
  • First ran 17 Aug 2026; still running.
  • Run as 2 ads, 2 of them running now.
  • Links to helloklean.com.

More from Hello Klean

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