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WHOOP’s carousel ad: “Start your free trial today”

Ran 107 daysFacebook and InstagramWinner

How it opens

“You can now try WHOOP 5.0 for free — explore advanced features like Healthspan, Health Monitor, and more.”

Angle: Feature

Why it works

It has run for 107 days. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.

How it’s built
  1. Hook: You can now try WHOOP 5.0 for free — explore advanced features like Healthspan, Health Monitor, and more.
  2. Offer: Free trial
  3. CTA: Shop now
What to borrow
  • Put a specific number in the first line.
  • Lead with the one feature that changes the outcome.
  • Test a product ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Start your free trial today

You can now try WHOOP 5.0 for free — explore advanced features like Healthspan, Health Monitor, and more.

Unlock longevity insights

Button: Shop now · Offer: Free trial

Where and how long
  • First ran 5 Aug 2025; last seen 20 Nov 2025.
  • Run as 6 ads.
  • Links to whoop.com.
  • Style: Product shot, Offer, Carousel.

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