Cold Life

Cold Life’s video ad: “What's Really in Your Shower Water?”

Running 34 days·Facebook and Instagram

How it opens

“Mine doesn't filter anything.”

Angle: Offer

Why it works

It has run for 34 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven. First-person ads read like a post from a real person, not an ad.

How it’s built

1. Hook: Mine doesn't filter anything.
2. Benefit: The Ultimate Shower Head removes chlorine, heavy metals, and PFAS before they touch your skin 🚿
3. Offer: 60-day money-back guarantee
4. CTA: Shop now

What to borrow

• Say the offer plainly in the first line.
• Back the hook with proof people can check: ratings, reviews, numbers.
• Test a ugc ad for your own product.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

What's Really in Your Shower Water?

Your body can filter out toxins from tap water—but at a cost of cellular damage. The Ultimate Shower Head removes chlorine, heavy metals, and PFAS before they touch your skin 🚿 25% larger filter than leading products. 93% chlorine reduction. Real results in 30 days ✨

Button: Shop now · Offer: 60-day money-back guarantee

What’s said

The transcript

Mine doesn't filter anything. Mine filters out some of the chlorine. Mine filters out up to 99% of chlorine. I'm just gonna be honest, this sucks. Showers you in all sorts of toxic chemicals on a daily basis. Now mine's actually better because it filters out some of the toxins, but it's not backed by clinicians, sacrifices water pressure for okay filtration, and is crazy expensive. Mine is by far the best. Like I said, it filters out up to 99%. It's third-party tested, backed by over 700 clinicians and Gary Breka, and improves water pressure. And right now, these are on sale for 99 each when you buy two. So yeah, it's a no-brainer to go with Coldlife. It's even backed with a 60-day money-back guarantee, so there's no risk in trying it. If I were you though, I'd grab one of these for every single shower in your house while you still can. Because they've already sold out seven times, and at that price, number eight is gonna be soon.

Where and how long

• First ran 2 Oct 2026; still running.
• Run as 2 ads, 2 of them running now.
• Links to thecoldlife.com.
• Style: UGC, Testimonial, Offer.