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Bondi Sands’ video ad: “Really impressed with GLO & Perfect by @bondisands 😍 I’ve enjoyed the journey of embracing my pale skin more, but sometimes I still want a…”

Running 19 daysFacebook and Instagram

How it opens

“Really impressed with GLO & Perfect by @bondisands 😍 I’ve enjoyed the journey of embracing my pale skin more, but sometimes I still want a…”

Angle: Desire

Why it works

It has run for 19 days and is still running, on 4 ads at once. First-person ads read like a post from a real person, not an ad.

How it’s built
  1. Hook: Really impressed with GLO & Perfect by @bondisands 😍 I’ve enjoyed the journey of embracing my pale skin more, but sometimes I still want a…
  2. CTA: Shop now
What to borrow
  • Lead with the outcome people want, not the product's parts.
  • Test a ugc ad for your own product.
Its words

Really impressed with GLO & Perfect by @bondisands 😍 I’ve enjoyed the journey of embracing my pale skin more, but sometimes I still want a bronzed glow without the whole self-tan process or week-long commitment. This is SO good for that and can we talk about the FINISH!! 👏✨Available @chemistwarehouseaus #bondisands #ad

Button: Shop now

Where and how long
  • First ran 21 Sep 2026; still running.
  • Run as 4 ads, 4 of them running now.
  • Links to bondisands.com.au.
  • Style: UGC.

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