Triple Whale

Triple Whale’s video ad: “Understand the ROAS shift”

Running 16 days·Facebook and Instagram

How it opens

“Meta ROAS moved. What drove the change? See how Moby can help you investigate the drivers in a visual report.”

Why it works

It has run for 16 days and is still running, on 18 ads at once. Seeing it work answers "does it really?" before it's asked.

How it’s built

1. Hook: Meta ROAS moved. What drove the change? See how Moby can help you investigate the drivers in a visual report.
2. CTA: Learn more

What to borrow

• Test a demo ad for your own product.

Its words

Understand the ROAS shift

Meta ROAS moved. What drove the change? See how Moby can help you investigate the drivers in a visual report.

Meet Moby

Button: Learn more

What’s said

The transcript

Instead of having to manually dive into this and figure it out, now you can just ask Moby, why did the meta ROAS change last week compared to the week before? Show me the biggest drivers in a simple visual report. We also have a visual report that really walks through that, shows you what changed, when it happened, and the biggest drivers in that change.

Where and how long

• First ran 24 Sep 2026; still running.
• Run as 18 ads, 18 of them running now.
• Links to triplewhale.com.
• Style: Demo.